Camper Store at Paseo de Gracia in Barcelona


/project in collaboration with  EMBT Arquitectos Barcelona

The name Camper stems form the Catalan term “campo” and means “countryside”. The imagination of shoes stepping on irregular robust surfaces as earth inspired the organic shaped interior of three different Camper Stores in Seville, Barcelona and Washington D.C. To try on shoes in front of mirrors turns into a joyful experience when twisted reflecting surfaces appeared in the project.

Camper shoes were historically built in Mallorca out of flat cut leather patterns. Put together they become beautiful three-dimensional wrappings. The interior for the Camper Stores was designed and produced in a very similar way. The profiles of different Camper shoe models such as shoes with or without hills, sneakers, boots or sandals, for men or for women inspired the geometry of the shelves. All flat profiles were put one next to the other and a volume appeared. Transformations between the shoe profiles create benches, tables, surfaces and a lot of crazy mirrors.

Architect:  Benedetta Tagliabue (EMBT)

Project Director: Karl Unglaub

Collaborators: Verena Vogler, Stefan Geenen, Gabriele Rotelli

Inauguration: November 2010

photography artist: Marcela Grassi


2 Responses to “Camper Store at Paseo de Gracia in Barcelona”

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